Shape the strategy behind smart bike locks as a Product Marketer at Skopei.
Are you strategically and commercially minded, with a keen eye for market developments? Do you have an affinity for technology and know how to convincingly pitch a product to the right target audience? Then this role as a Product Marketer for Bike Locks is for you.
What you will do
You will develop a strong positioning for our bike locks aimed at mobility providers, companies, and institutions.
You will investigate customer needs, market trends, and competition, translating these into targeted propositions.
You will develop promotional and content strategies that resonate with our target audience.
You will support sales with convincing marketing materials and lead-generating campaigns.
You will monitor the performance of campaigns and advise on improvements and growth opportunities.
Your background and experience
As a Product Marketer, you possess the right mix of analytical skills, creativity, and a hands-on mentality.
- Completed HBO or university education in marketing, communication, business administration, or a related field.
- A minimum of 2-5 years of experience in a marketing or product management role (B2B).
Proactive attitude and a team player.
Excellent command of Dutch and English.
You live near The Hague/Rijswijk.
Your skills
You are not only strategically strong but also know how to make plans concrete and motivate others to achieve results.
Experience in developing product propositionss
Knowledge and experience with Adobe Creative Cloud (InDesign, Photoshop, Illustrator, etc.)
Creative in devising promotion and positioning strategys
Commercially strong, with a keen eye for detail.
Eye for trends in mobility and technology
Experience with data analysis and transforming customer insights into strategies
You will receive
Grow with us
- You will be part of an ambitious, young, and friendly team
- Work on innovative solutions for clients such as NS, BMW, Alphabet
- The opportunity to work on your personal development
Enjoy the extras
We believe in a good balance between work and pleasure. That’s why we ensure a pleasant working environment where you feel at home.
Healthy lunch, good coffee, fruit at work, and weekly drinks on Friday
Company laptop and access to our shared mobility
Salary based on your knowledge and experience
25 vacation days and 8% holiday pay (full-time)
*Recruitment in response to this vacancy is not appreciated.
